A top player of Indian Deodorant Market starts monitoring stock movement across its CFA

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    A top player of Indian Deodorant Market starts monitoring stock movement across its CFA

    About Company

    Our client is one of the top players in the Rs 3,000-crore Indian deodorants market. They advertise that it can deliver 800 sprays for an average 100-gm bottle and that is the catch.  

    Overview
    Our Customer is in the business of manufacturing and marketing of its deodorants. They were having trouble with the inventory management and authenticity of products, which had an impact on their ROI. They wanted to have complete real-time visibility of the entire production process and secondary sales channels.  

    Key Challenges

    • Counterfeiting of products at the market level
    • Wrong claims by transporters due to lack of complete tracking
    • Unable to locate inventory at depot and distributor level
    • Difficulty in recalling of products at production plant at any time
    • Unable to track the LIVE status of the production of finished goods

    Solution

    eSeal has helped the company transform into the digital supply chain by embedding its software and AIDC infrastructure in the production lines and warehouses/sales depots.  

    • Real time inventory visibility across all storage locations
    • Automate warehouse operations, avoid wrong claims and check wrong dispatches
    • Monitoring stock movement across its CFA and distribution points in real-time
    • Cutting down its sales loss through checking to counterfeit

    Benefits

    • Reduction in working capital by 3% through containing transit losses, automating warehouse operations, avoiding wrong claims along with checking wrong dispatches
    • Cutting of its sales loss up to 4% through checking counterfeiting and monitoring stock movement across its CFA and distribution points in real time.

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