A Leading Worldwide Video Game Publisher improved new feature delivery release time by automated Test Data Management

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A Leading Worldwide Video Game Publisher improved new feature delivery release time by automated Test Data Management

About Client

Activision Publishing, Inc. is an American Video Game Publisher based in Santa Monica, California. It serves as the publishing business for its parent company, Activision Blizzard, and consists of several subsidiary studios. In 1988, Activision began involvement in software besides video games, such as business applications. As a result, Activision changed its corporate name to Mediagenic to better represent all its activities. Activision is one of the largest third-party video game publishers in the world and was the top U.S. publisher in 2016.

Case Study Overview:

An American Video Game Publisher faced challenges with the speed of business change, inadequate test coverage, and manual testing overwhelm teams. Suneratech freed up key personnel to shift focus to business-critical tasks and delivered business value. Suneratech enabled continuous delivery of new features without compromising quality & user experience, automated test data management, and auto-generated test documentation. This resulted in 100% defect-free & on-time releases, increased release speed of new feature delivery, and a 55% cost reduction.

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