The radical and rampant digital disruptions are forcing the industries to increase their focus on digital quality assurance that results in a superior end-user experience. Amid the rush that every business function alleviates to digital, it’s a mandate pressure heaping on enterprises to pay attention to the quality and reliability of customer-facing software solutions.
With digital transformation, the focus is not only changing for the enterprises, but also for consumers who are anticipating new and dynamic experiences with the level of service received. Hence, the enterprises are thoroughly testing their technologies for factors like functionality, relevance, cost-effectiveness, profitability, and business sustainability.
Digital Assurance-led Testing Strategy is a Cognizant Effort
Quality was not considered an important aspect for organizations a decade earlier, which heavily impacted the customer experience. To win the race, you need a strategy that raises the bar on capabilities that the transformation projects can deliver. For this, you need QA strategies that can bring digital transformation to life and can be an all-encompassing strategy for ensuring that the technologies you have chosen are pertinent for your business and continue to garner higher ROI over a period.
Digital transformation is changing the equations for businesses looking for newer trends and for the customers looking for innovative and dynamic experiences
Testing and development teams are certain to face specific challenges while implementing digital solutions. They might be related to the integration of services across virtual or local platforms or testing the complete workflow or harmonizing data and service performances or ensuring an omni-channel experience across assorted platforms.
The end-user satisfaction priority implies that QA strategy will have to be targeted not only at the validation of pure technical software operation but also at more meaningful IT outcomes and real end-user value. The need for increased quality awareness is, again, reflective of the role IT now plays in ensuring end-user value. It highlights the need to focus on testing teams on the implications of IT failures for corporate image.
Transition from Quality Assurance to Digital Assurance
For an effective transition from traditional QA to Digital Assurance, organizations are revamping their centralized QA models to bring them on par with the digital transformation initiatives. This first step will enable improvement in efficiency, effectiveness and reducing time-to-market.
Implementing automation procedures will improve metrics and establish continuous feedback and learning mechanisms to reduce errors and accelerate time-to-value, elevating digital assurance from an amorphous goal to a data-driven reality. By embracing the following QA strategies, an organization can have a smooth transition from traditional QA to Digital Assurance:
Continuous Automation: Organizations can compile and build applications without human intervention by implementing Continuous automation. It enables accelerated releases of applications into production while sustaining continuous feedback and improvement across the software development lifecycle
Proactively Predict and Prevent Detects: Organizations can predict the resulting code quality, using measures applicable to people, products, processes and profiles, and work with a root-case analysis to foresee any quality issues in the lifecycle, thereby reducing the overall quality costs
Intelligent lifecycle platforms: Organizations can deliver quick insights into requirements traceability, defect prediction, data and infrastructure requirements etc. by implementing the intelligent platforms. In addition to reducing the wait time, it provides the necessary controls to enable continuous delivery
Prioritize Customer Experience Testing: Organizations can move the test objectives beyond functional scenarios to quality through the eyes of real customers by assigning higher priority to customer experience testing. Simulation of the real-world customer types and scenarios ensures customer brand protection and an enhanced customer experience
With the emerging automated tools and development practices, QA teams are better positioned to overcome the digital technology challenges within hectic schedules and eliminate any reputational risks through superior customer experience. Also, by introducing the ‘Shift-left’ practice, the testing and automation are implemented in the early development stages, resulting in building quality from the start, enabling a successful, superior-quality and customer-oriented digital transformation.
Want to know if you’re ready for the digital revolution? Get more insights on how our Digital Assurance solutions are enabling innovations for enterprises in their digital transformation journey by visiting our website: Digital Assurance