10 Rules for DIGITAL DISRUPTION
Gain competitive advantage by embracing digital disruption
For the past 30 years, business has changed substantially due to digital innovation. Although many companies have fundamentally changed, very few companies had their core business model disrupted. It took 70 years for Motorola, and 30 years for Nokia and blackberry to disappear. Oyo and Airbnb are displacing Hospitality industry. Companies like Netflix changed their core business models from renting DVDs into on demand video streaming.
Present wave of digital disruption is completely different, we do not know how quickly new entrants come and change the game. This rapid disruption is triggered by 3 key drivers
Based on our experiences with wide range of customers in the industry we came up with 10 rules for digital disruptors that change the game.