Globalization
Developing countries such as India have emerged not only as leading IT globalization destination but also are fast emerging as the largest consumer markets. According to a McKinsey Global Institute (MGI) study titled ‘Bird of Gold’: The Rise of India’s Consumer Market, the total consumption in India is likely to quadruple making India the fifth largest consumer market by 2025. This presents a compelling need and a distinct opportunity for global businesses to build significant capability to globalize operations, localize product and generate regional demand.
Sunera is uniquely positioned to be your 360 degree partner for globalizing technology development & support and generating regional demand. We offer the following services:
Build a Captive – A unique risk-free initiative for creating your ‘Captive Technology Centre’ either through simple Build-Operate-Transfer (BOT) or a Divested Joint Venture (DJV).
Talent on Demand – Catalogue of fill life cycle globalized services that could be ordered at your will, on demand. You pay only for what you use and when you use.
Open Force – Collaborative approach to carrying your capacity on cost-plus basis to be deployed on demand.
Demand Generation – Market research and development to localize your technology products and positioning them for significant market share.